Designed intuitive, accessible websites for colleges and higher-education institutions, aligning institutional goals with improved user experience and student recruitment.
Overview
Led end-to-end UI/UX and product design informed by qualitative and quantitative user research.
Conducted usability testing and analyzed user behaviors across academic and digital platforms.
Translated research, analytics, and business requirements into user flows, wireframes, high-fidelity UI, and prototypes.
Designed intuitive, accessible, and scalable interfaces aligned with design systems, WCAG, and ADA standards.
Integrated experiences across admissions, financial aid, academics, housing, and alumni systems.
Planned and validated solutions through prototyping and usability testing to reduce friction and improve task success.
Collaborated with product managers, engineers, QA, and stakeholders to ensure accurate, user-centered implementation.
Communicated design rationale clearly, balancing user needs, technical constraints, and business goals.
Delivered production-ready design assets and documentation to support efficient development and release.
Improved usability, engagement, and student recruitment outcomes.
Colleges and Higher Education Website Experience: Bluefield, Brescia, Columbus State, Fort Lewis College, University of North Carolina, North Orange Continued Education, Rutgers School of Communication and Information, Southeast Missouri State College and Wake Forest University.
