UX Process (Discovery → Delivery)

• Discovery & stakeholder alignment
• Qualitative + quantitative research
• Journey mapping & service blueprints
• Problem framing & hypothesis building
• Ideation → wireframes → UI
• Prototyping & usability validation
• Iteration, specs, and launch readiness
• Post-launch measurement & optimization

A repeatable, research-led process that reduces risk and improves outcomes.

User Research & Strategy

• Qualitative research (interviews, field studies)
• Quantitative research (analytics, funnels)
• Usability testing (moderated/unmoderated)
• Journey mapping & experience gaps
• Personas, JTBD & scenarios
• Information architecture
• Competitive & market analysis
• Hypothesis-driven design & experimentation
• User acceptance testing (UAT)

Turning insights into clear priorities, roadmap-ready decisions, and validated UX direction.

UI, Interaction & Product Design

• High-fidelity UI design
• User flows & interaction design
• Prototyping (clickable + realistic)
• Responsive & adaptive design
• Design systems & component libraries
• Cross-platform (Web, iOS, Android)
• Progressive Web Apps
• Brand-aligned, conversion-ready websites
• Mobile application UI

Pixel-level craft backed by systems thinking and real-world usability.

Accessibility & Compliance

• WCAG & ADA compliance
• Color contrast & type hierarchy
• Keyboard navigation
• Screen reader support
• Inclusive UX patterns

Inclusive by default, verified through audits and testing.

Collaboration & Delivery

• Agile & Scrum
• Jira & Confluence
• Cross-functional workshops
• Developer collaboration & handoff
• Stakeholder storytelling
• Launching at scale
• SDLC partnership

Clear specs, crisp comms, and dependable outcomes.

Tools & Tech

• Figma
• Adobe XD
• Adobe Suite (PS, AI, ID, DW)
• Analytics fluency (GA4 mindset)
• Front-end awareness (HTML/CSS/JS)
• Collaboration plugins & specs

Production-ready assets with smooth handoffs and iteration loops.

Platforms & Domains

• SaaS
• Enterprise applications
• Websites & landing pages
• University / higher-ed
• Broker / logistics tools
• Mobile (iOS/Android patterns)

Cross-platform fluency and domain breadth.