Web Design Urbandale Iowa
High-Performing Web Design, UX/UI, SEO & Mobile Apps for Growing Businesses
I design and build high-performing websites and UI applications for Urbandale, Iowa businesses that need customers to understand, trust, and take action—fast. My work blends qualitative + quantitative research, conversion-focused UX/UI, high-fidelity prototypes, GA4 analytics, and local SEO strategy so your site ranks in Urbandale and across Iowa, loads quickly on mobile, and turns traffic into real leads.
Proven experience across transportation & logistics, higher education, manufacturing, and local services—turning complex workflows into intuitive, high-converting digital experiences.
Research that informs every design decision
Urbandale and Iowa customers decide quickly—especially on mobile. I combine qualitative research (interviews, usability testing, task observation) with quantitative data (GA4 funnels, event tracking, scroll depth, conversion paths) to pinpoint friction. Then I translate insights into clearer page structure, stronger interaction patterns, and conversion-focused user interfaces.
This approach works whether you need a marketing website, a lead-generation landing page, a WordPress redesign, or a UI application that supports data-heavy workflows (dashboards, portals, internal tools).
Goals, constraints, stakeholder alignment, competitor scan, content + SEO gaps.
Buyer questions, usability tests, task flows, pain points that block conversion.
Funnels, drop-off, top pages, engagement quality, conversion paths by source.
What I track in GA4
- CTA clicks (calls, emails, quote buttons, booking)
- Form funnel (start → errors → submit)
- Service page engagement + scroll depth
- Internal search terms (content gaps → SEO opportunities)
- Conversion paths by source (SEO / ads / social / referrals)
Outcome: you’ll know what’s working, what’s confusing, and exactly where leads drop off—so improvements are targeted and measurable.
Set up tracking + SEOReady to improve your website or college program pages?
If your Urbandale or Iowa-based organization’s website isn’t generating leads, ranking locally, or clearly communicating your value, I can help. I bring 15+ years of UX/UI and product design experience across transportation & logistics, higher education, manufacturing, colleges and universities, and local services—combining research, conversion-focused UI, SEO strategy, and analytics measurement.
- UX/UI-led web design: built around real buyer behavior and fast decision-making.
- Strategy-first structure: page planning, navigation, and CTA hierarchy before visuals.
- Local SEO for Iowa: service pages + intent targeting to improve visibility and ranking.
- GA4 instrumentation: calls, forms, bookings, funnels—so results are measurable.
- Scalable builds: WordPress templates and UI patterns that stay consistent as you grow.
Based in Urbandale, Iowa. Available statewide and nationwide for teams that want professional design, clear UX, and measurable performance.
Phone: (563) 543-6433
Email: lindi@lindiwheaton.com
Request a quote or consultation
Share your goals, timeline, and what’s not working today. I’ll respond with clear next steps, recommended scope, and options that fit your Urbandale or Iowa business needs.
Prefer email or phone? Reach out directly—I’m happy to talk through your project.
